As a native of Jakarta, Indonesia, I joined Caterpillar Jakarta District Office as marketing trainee in 1985. A mechanical engineer by education, I spent my early years in Machine, Product Support field assignments before joining the Engine Division as Jakarta District Sales Representative in 1990. In 1995 I relocated to Singapore as Marine Consultant, and later as Sr Sales Representative in Caterpillar Marine Power Systems Division, where I made the breakthrough sales of Cat 3600 propulsion engines to the booming AHT market in Singapore and Malaysian shipyards. In 2005 I moved to the Global Petroleum Asia Pacific as Sales & Marketing Team Leader, and promoted to Sales and Marketing Supervisor position in 2007. In GPAP, I secured several breakthroughs including the first collaborative sales (joint effort with CMPS) of 2x6M25 engines to Keppel Singmarine for Lukoil FSO (2006), and a rigset of 8 x 3616 to Jurong's first Cat-powered Semisubmersible 'West Sirius' (2007). In 2008, I led my India team in securing the largest contract with India's Oil & Natural Gas Corp (ONGC) to repower their fleet of 185 x D399 engines with 3512B ($57M), followed with ONGC Parts and Service Agreements and initiation of India Petroleum Strategy with our India dealers in 2009. In ASEAN I led the breakthrough sales of the C175-16 in the Singapore Jackup rigs market with 19 units booked in 2011 and another 41 to be shipped in 2012 and 2013. Since 2010 I have been working on nurturing Caterpillar network and partnership with other National Oil Companies in Indonesia, Malaysia, Vietnam and Myanmar. I believe that NOC will continue to provide Caterpillar and its dealers good business for prime product and support services in years to come.
|Date Last Visited||
02-27-2012 09:24 PM
|Date Registered||01-25-2012 03:57 AM|
|Date Last Visited||02-27-2012 09:24 PM|